Wistero rankings of the Top 30 Most Popular Websites to Buy Cosmetics & Makeup traffic data collected from Alexa.com, Similarweb.com, Quantcast.com, and Compete.com. Our data for Estimated Visitors & Unique Visitors is also collected from these sources. All data is updated once a month. Updated : January, 15th 2015

1) Amazon.com

Site Description

Online shopping from a great selection at Beauty Store.

  • Estimated Visits | 1,088,000,000
  • Alexa Global Rank | 7
  • Compete US Rank | 5
  • Quantcast US Rank | 5
  • SimilarWeb Global Rank | 12
  • Unique Visitors | 144,000,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

2) Aliexpress.com

Site Description

Online Shopping for Cheap Automotive, Phones Accessories, Computers Electronics, Fashion, Beauty Health, Home Garden, Toys Sports, Weddings Events from China; Shopping on Aliexpress |the world’s Online Marketing place.

  • Estimated Visits | 296,000,000
  • Alexa Global Rank | 45
  • Compete US Rank | 203
  • Quantcast US Rank | 488
  • SimilarWeb Global Rank | 38
  • Unique Visitors | 8,600,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

3) Alibaba.com

Site Description

Find quality Products, Suppliers, Manufacturers and Exporters by categories here. Alibaba as the largest B2B marketplace provides you large database of export and import trade leads from Importers, Exporters, Manufacturers, and Suppliers all over the world on Agriculture Apparel Automobiles & Motorcycles

  • Estimated Visits | 286,000,000
  • Alexa Global Rank | 34
  • Compete US Rank | 238
  • Quantcast US Rank | 328
  • SimilarWeb Global Rank | 61
  • Unique Visitors | 7,800,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

4) Kohls.com

Site Description

U.S. department store chain, offering online shopping for clothing and household goods, plus a store locator, company information, and employment opportunities.

  • Estimated Visits | 49,500,000
  • Alexa Global Rank | 440
  • Compete US Rank | 41
  • Quantcast US Rank | 194
  • SimilarWeb Global Rank | 446
  • Unique Visitors | 28,600,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

5) Overstock.com

Site Description

Let Overstock.com help you discover designer brands and home goods at the lowest prices online. See for yourself why shoppers love our selection

  • Estimated Visits | 37,700,000
  • Alexa Global Rank | 578
  • Compete US Rank | 79
  • Quantcast US Rank | 294
  • SimilarWeb Global Rank | 630
  • Unique Visitors | 19,200,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

6) Lightinthebox.com

Site Description

A professional and reliable online shopping center providing a variety of hot selling products at reasonable prices and shipping them globally.

  • Estimated Visits | 32,300,000
  • Alexa Global Rank | 561
  • Compete US Rank | 1,479
  • Quantcast US Rank | 5,719
  • SimilarWeb Global Rank | 402
  • Unique Visitors | 1,600,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

7) Nordstrom.com

Site Description

Upscale apparel and shoe retailer, headquartered in Seattle.

  • Estimated Visits | 31,500,000
  • Alexa Global Rank | 442
  • Compete US Rank | 104
  • Quantcast US Rank | 433
  • SimilarWeb Global Rank | 710
  • Unique Visitors | 14,400,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

8) Walgreens.com

Site Description

Drug store chain. Features online buying facilities, career opportunities, company news, and investor information.

  • Estimated Visits | 25,600,000
  • Alexa Global Rank | 1,117
  • Compete US Rank | 105
  • Quantcast US Rank | 243
  • SimilarWeb Global Rank | 681
  • Unique Visitors | 14,300,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

9) QVC.com

Site Description

Do all of your home shopping at QVC.com for quality products from top name brands. QVC makes shopping online quick and convenient. Great selections in every category – jewelry, electronics, beauty and more. Don’t miss the Today’s Special Value® – one item at an exceptional low price each day only at QVC!

  • Estimated Visits | 21,800,000
  • Alexa Global Rank | 1,666
  • Compete US Rank | 162
  • Quantcast US Rank | 428
  • SimilarWeb Global Rank | 1,593
  • Unique Visitors | 8,700,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

10) CVS.com

Site Description

Shop for makeup, skin care, hair care, nail polish and other beauty products at CVS pharmacy.

  • Estimated Visits | 16,900,000
  • Alexa Global Rank | 1,482
  • Compete US Rank | 161
  • Quantcast US Rank | 208
  • SimilarWeb Global Rank | 1,803
  • Unique Visitors | 10,200,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

11) Hsn.com

Site Description

Online site features some of the network’s best selling items, as well as fashion news, programming announcements and special offers.

  • Estimated Visits | 14,000,000
  • Alexa Global Rank | 2,413
  • Compete US Rank | 341
  • Quantcast US Rank | 746
  • SimilarWeb Global Rank | 2,380
  • Unique Visitors | 6,000,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

12) Sephora.com

Site Description

Sells name brand and designer cosmetics and fragrances.

  • Estimated Visits | 13,600,000
  • Alexa Global Rank | 1,087
  • Compete US Rank | 342
  • Quantcast US Rank | N/a
  • SimilarWeb Global Rank | 1,481
  • Unique Visitors | 6,000,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

13) Rakuten.com

Site Description

eauty, Cosmetics & Fragrances Category includes a wide selection of products at affordable prices delivered to you from Japan.

  • Estimated Visits | 11,000,000
  • Alexa Global Rank | 1,000
  • Compete US Rank | 673
  • Quantcast US Rank | 2,087
  • SimilarWeb Global Rank | 1,749
  • Unique Visitors | 3,200,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

14) Bloomingdales.com

Site Description

Offers designer brand name clothes, accessories, and gifts for men, women, juniors, and children.

  • Estimated Visits | 7,200,000
  • Alexa Global Rank | 1,954
  • Compete US Rank | 578
  • Quantcast US Rank | 1,619
  • SimilarWeb Global Rank | 3,370
  • Unique Visitors | 3,800,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

15) NeimanMarcus.com

Site Description

Features merchandise from the US department store, including fashion, jewelry, electronics, toys, and gifts.

  • Estimated Visits | 7,000,000
  • Alexa Global Rank | 2,046
  • Compete US Rank | 645
  • Quantcast US Rank | 2,942
  • SimilarWeb Global Rank | 3,711
  • Unique Visitors | 3,400,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

16) ShopStyle.com

Site Description

ShopStyle is the online equivalent of browsing the aisles of the world’s most fabulous store. ShopStyle , our flagship site, is dedicated entirely to fashion letting women cross-shop thousands of apparel, shoe and accessory brands from big fashion names

  • Estimated Visits | 6,900,000
  • Alexa Global Rank | 1,738
  • Compete US Rank | 658
  • Quantcast US Rank | 1,116
  • SimilarWeb Global Rank | 4,316
  • Unique Visitors | 3,300,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

17) Gilt.com

Site Description

Health & Beauty. Bath & Body; Fragrance; Haircare; Makeup

  • Estimated Visits | 6,800,000
  • Alexa Global Rank | 1,390
  • Compete US Rank | 705
  • Quantcast US Rank | 1,421
  • SimilarWeb Global Rank | 5,237
  • Unique Visitors | 3,100,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

18) Fingerhut.com

Site Description

Mail order and web-enabled retail sales of clothing, housewares, hardware, jewelry, sporting goods. Contact information for customer service.

  • Estimated Visits | 6,600,000
  • Alexa Global Rank | 8,615
  • Compete US Rank | 653
  • Quantcast US Rank | 2,193
  • SimilarWeb Global Rank | 3,402
  • Unique Visitors | 3,400,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

19) Dillards.com

Site Description

Department store’s online presence features fine clothing, brand name electronics and home decor.

  • Estimated Visits | 5,700,000
  • Alexa Global Rank | 5,791
  • Compete US Rank | 584
  • Quantcast US Rank | 1,508
  • SimilarWeb Global Rank | 5,341
  • Unique Visitors | 3,800,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

20) Ulta.com

Site Description

Offering cosmetics, fragrance, skincare, haircare, appliances and gift ideas. Also provides beauty tips and live chat with style experts.

  • Estimated Visits | 5,600,000
  • Alexa Global Rank | 3,052
  • Compete US Rank | 646
  • Quantcast US Rank | 1,353
  • SimilarWeb Global Rank | 4,525
  • Unique Visitors | 3,400,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

21) Avon.com

Site Description

Deep pink with white Avon Walk for Breast Cancer logo on top center. … Avon Walk for Breast Cancer merchandise are the gifts that keep on giving year-round! All of the net proceeds from the sale (71% of the purchase price) are donated to the Avon Foundation Breast Cancer Crusade to support access to care and finding a cure for breast cancer. More info about Avon Walk for Breast Cancer Pink 3-Quarter Sleeve V-neck $19.99 mark Hollywood Pink Fragrance Mist …

  • Estimated Visits | 5,100,000
  • Alexa Global Rank | 8,086
  • Compete US Rank | 2,860
  • Quantcast US Rank | 2,992
  • SimilarWeb Global Rank | 2,191
  • Unique Visitors | 840,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

22) Saksfifthavenue.com

Site Description

Beauty & Fragrance, Special Offers at Saks.com

  • Estimated Visits | 4,200,000
  • Alexa Global Rank | 2,791
  • Compete US Rank | 1,059
  • Quantcast US Rank | 3,307
  • SimilarWeb Global Rank | 6,620
  • Unique Visitors | 2,200,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

23) Bonanza.com

Site Description

Sells art, health and beauty, books, home and garden, clothing, electronics and collectibles.

  • Estimated Visits | 3,900,000
  • Alexa Global Rank | 5,712
  • Compete US Rank | 1,710
  • Quantcast US Rank | N/a
  • SimilarWeb Global Rank | 4,769
  • Unique Visitors | 1,400,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

24) Barneys.com

Site Description

Luxury beauty by Bobbi Brown, Lipstick Queen, La Mer, Koh Gen Do, By Terry & more at Barneys. … Beauty Featured Favorites. Le Labo video. Byredo.

  • Estimated Visits | 3,600,000
  • Alexa Global Rank | 6,400
  • Compete US Rank | 2,323
  • Quantcast US Rank | 7,446
  • SimilarWeb Global Rank | 5,069
  • Unique Visitors | 1,100,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

25) Shophq.com

Site Description

Beauty Products from ShopHQ.com are designed to help you look and feel your best.

  • Estimated Visits | 3,400,000
  • Alexa Global Rank | 16,393
  • Compete US Rank | 2,401
  • Quantcast US Rank | 2,948
  • SimilarWeb Global Rank | 5,975
  • Unique Visitors | 1,000,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

26) GNC.com

Site Description

Offers vitamins and minerals, herbal supplements, health and beauty items, and weight loss products. Provides nutrition recommendations, resources, and company profile.

  • Estimated Visits | 2,500,000
  • Alexa Global Rank | 3,840
  • Compete US Rank | 1,594
  • Quantcast US Rank | N/a
  • SimilarWeb Global Rank | 10,993
  • Unique Visitors | 1,500,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

27) Toryburch.com

Site Description

Update your beauty bag with the Tory Burch beauty collection – shop our lip & cheek tint, lip color, and perfume & fragrance. Get free shipping on $300+

  • Estimated Visits | 2,400,000
  • Alexa Global Rank | 7,383
  • Compete US Rank | 2,715
  • Quantcast US Rank | 15,404
  • SimilarWeb Global Rank | 9,231
  • Unique Visitors | 890,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

28) Bluefly.com

Site Description

Designer apparel, accessories and footwear for men and women.

  • Estimated Visits | 2,200,000
  • Alexa Global Rank | 7,239
  • Compete US Rank | 2,772
  • Quantcast US Rank | 7,678
  • SimilarWeb Global Rank | 8,959
  • Unique Visitors | 870,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

29) Maccosmetics.com

Site Description

Offering a large selection of makeup, skin care products, and nail care items. Also offering cosmetic accessories.

  • Estimated Visits | 2,100,000
  • Alexa Global Rank | 13,257
  • Compete US Rank | 3,298
  • Quantcast US Rank | 19,243
  • SimilarWeb Global Rank | 9,439
  • Unique Visitors | 730,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

30) Bergdorfgoodman.com

Site Description

Retail and online sales of clothing and accessories, jewelry, and beauty supplies. Also provides store directory and special events.

  • Estimated Visits | 1,800,000
  • Alexa Global Rank | 14,012
  • Compete US Rank | 4,078
  • Quantcast US Rank | 2,897
  • SimilarWeb Global Rank | 11,864
  • Unique Visitors | 580,000
  • Top 30 Most Popular Websites to Buy Cosmetics & Makeup

Largest Visitors Increase Since December

Amazon.com 371000000+ Visitors
Alibaba.com 251300000+ Visitors
Aliexpress.com 190000000+ Visitors

Largest Visitors Increase Since December

Amazon.com 371000000+ Visitors
Alibaba.com 251300000+ Visitors
Aliexpress.com 190000000+ Visitors

Disclosure of Material Connection:Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.