Wistero rankings of the Top 30 Most Popular Sites to Buy Gifts Online traffic data collected from Alexa.com, Similarweb.com, Quantcast.com, and Compete.com. Our data for Estimated Visitors & Unique Visitors is also collected from these sources. All data is updated once a month. Updated : January, 15th 2015

1) Amazon.com

Site Description

Gift Ideas in Toys, Books, Electronics, & more. ... Digital Music, Electronics, Gift Cards Store, Grocery & Gourmet Food, Health & Personal Care, Home & Kitchen

  • Estimated Visits | 1,088,000,000
  • Alexa Global Rank | 7
  • Compete US Rank | 5
  • Quantcast US Rank | 5
  • SimilarWeb Global Rank | 12
  • Unique Visitors | 144,000,000
  • Top 30 Most Popular Sites to Buy Gifts Online

2) Walmart.com

Site Description

Use a gift registry to get the perfect wedding gifts, baby gifts and more. Save money. Live better. Walmart.com.

  • Estimated Visits | 212,000,000
  • Alexa Global Rank | 116
  • Compete US Rank | 10
  • Quantcast US Rank | 30
  • SimilarWeb Global Rank | 95
  • Unique Visitors | 79,000,000
  • Top 30 Most Popular Sites to Buy Gifts Online

3) Etsy.com

Site Description

Find one-of-a-kind gifts for everyone on your list! Support independent designers and collectors this holiday season on Etsy.

  • Estimated Visits | 83,000,000
  • Alexa Global Rank | 172
  • Compete US Rank | 57
  • Quantcast US Rank | 123
  • SimilarWeb Global Rank | 219
  • Unique Visitors | 23,500,000
  • Top 30 Most Popular Sites to Buy Gifts Online

4) Overstock.com

Site Description

Let Overstock.com help you discover designer brands and home goods at the lowest prices online. See for yourself why shoppers love our selection

  • Estimated Visits | 37,700,000
  • Alexa Global Rank | 578
  • Compete US Rank | 79
  • Quantcast US Rank | 294
  • SimilarWeb Global Rank | 630
  • Unique Visitors | 19,200,000
  • Top 30 Most Popular Sites to Buy Gifts Online

5) Costco.com

Site Description

Grocery & Floral | Gift Baskets. ... Food & Gift Baskets. Gift Baskets. All Gift Baskets & Towers (60) · Fruit Gift Baskets & Towers (16) · Gift Baskets & Towers

  • Estimated Visits | 29,500,000
  • Alexa Global Rank | 558
  • Compete US Rank | 109
  • Quantcast US Rank | 318
  • SimilarWeb Global Rank | 730
  • Unique Visitors | 13,800,000
  • Top 30 Most Popular Sites to Buy Gifts Online

6) ToysRUs.com

Site Description

Specialty retailers of toys, games, and baby apparel.

  • Estimated Visits | 27,100,000
  • Alexa Global Rank | 743
  • Compete US Rank | 103
  • Quantcast US Rank | 319
  • SimilarWeb Global Rank | 725
  • Unique Visitors | 14,400,000
  • Top 30 Most Popular Sites to Buy Gifts Online

7) Shutterfly.com

Site Description

Create photo books, personalize photo cards & stationery, and share photos with family and friends at Shutterfly.com.

  • Estimated Visits | 20,300,000
  • Alexa Global Rank | 1,146
  • Compete US Rank | 172
  • Quantcast US Rank | N/a
  • SimilarWeb Global Rank | 951
  • Unique Visitors | 9,800,000
  • Top 30 Most Popular Sites to Buy Gifts Online

8) Hsn.com

Site Description

Find the perfect gift at the HSN Gift Store. Shop by occasion, personality or price to easily pick out the gift. We make shopping fun and easy at HSN.com.

  • Estimated Visits | 14,000,000
  • Alexa Global Rank | 2,413
  • Compete US Rank | 341
  • Quantcast US Rank | 746
  • SimilarWeb Global Rank | 2,380
  • Unique Visitors | 6,000,000
  • Top 30 Most Popular Sites to Buy Gifts Online

9) Zazzle.com

Site Description

Zazzle is the leading customized products marketplace for consumer enthusiasts to share and celebrate their interests by creating apparel, posters, cards, stamps and more. Zazzle combines on-demand manufacturing, a robust online community, the largest online collection of customizable digital images and unmatched personalization tools to empower consumers to create their products. In addition, individuals can choose to become contributors by sharing their unique creations in Zazzle’s public

  • Estimated Visits | 13,100,000
  • Alexa Global Rank | 1,540
  • Compete US Rank | 250
  • Quantcast US Rank | 559
  • SimilarWeb Global Rank | 1,975
  • Unique Visitors | 7,500,000
  • Top 30 Most Popular Sites to Buy Gifts Online

10) Rakuten.com

Site Description

Regal Cinemas Gift Cards. Marriott Gift Cards. Applebee's Gift Cards. Red Robin Gift Cards. Subway Gift Cards. Hot Seller. Price: $29.99. iTunes Gift Card.

  • Estimated Visits | 11,000,000
  • Alexa Global Rank | 1,000
  • Compete US Rank | 673
  • Quantcast US Rank | 2,087
  • SimilarWeb Global Rank | 1,749
  • Unique Visitors | 3,200,000
  • Top 30 Most Popular Sites to Buy Gifts Online

11) 123greetings.com

Site Description

Send free online greeting cards, animated cards, ecards, postcards & egreetings with quotes for friends and family on special occasions

  • Estimated Visits | 8,700,000
  • Alexa Global Rank | 3,989
  • Compete US Rank | 844
  • Quantcast US Rank | 242
  • SimilarWeb Global Rank | 2,317
  • Unique Visitors | 2,700,000
  • Top 30 Most Popular Sites to Buy Gifts Online

12) UncommonGoods.com

Site Description

Home accessories, furnishings, gifts and home décor accents.

  • Estimated Visits | 6,700,000
  • Alexa Global Rank | 5,677
  • Compete US Rank | 574
  • Quantcast US Rank | 3,878
  • SimilarWeb Global Rank | 3,400
  • Unique Visitors | 3,800,000
  • Top 30 Most Popular Sites to Buy Gifts Online

13) Bathandbodyworks.com

Site Description

Bath & Body Works - Shop our great fragrance finds in Body Care, Anti-Bac, World's Best Candle, Wallflowers, Gifts and Discontinued Fragrances. Shop online

  • Estimated Visits | 6,500,000
  • Alexa Global Rank | 4,460
  • Compete US Rank | 518
  • Quantcast US Rank | 994
  • SimilarWeb Global Rank | 3,994
  • Unique Visitors | 4,200,000
  • Top 30 Most Popular Sites to Buy Gifts Online

14) Paperlesspost.com

Site Description

Design custom cards and invitations with Paperless Post. Create distinctive The New Yorker designs to send online, on paper, or both.

  • Estimated Visits | 6,000,000
  • Alexa Global Rank | 4,174
  • Compete US Rank | 1,235
  • Quantcast US Rank | 1,608
  • SimilarWeb Global Rank | 2,602
  • Unique Visitors | 1,900,000
  • Top 30 Most Popular Sites to Buy Gifts Online

15) Worldmarket.com

Site Description

Explore World Market for affordable gifts and accessories from more than 50 countries. Holiday gift baskets, unique collectibles and gift sets are just a click away.

  • Estimated Visits | 4,800,000
  • Alexa Global Rank | 5,275
  • Compete US Rank | 806
  • Quantcast US Rank | 1,129
  • SimilarWeb Global Rank | 4,944
  • Unique Visitors | 2,800,000
  • Top 30 Most Popular Sites to Buy Gifts Online

16) HarryandDavid.com

Site Description

Buy Harry and David's gourmet gift baskets, fresh fruits and vegetables, and floral arrangements online.

  • Estimated Visits | 4,700,000
  • Alexa Global Rank | 14,813
  • Compete US Rank | 663
  • Quantcast US Rank | 636
  • SimilarWeb Global Rank | 6,998
  • Unique Visitors | 3,300,000
  • Top 30 Most Popular Sites to Buy Gifts Online

17) Hallmark.com

Site Description

Hallmark has a variety of gifts for every occasion and holiday. Find the best gifts today.

  • Estimated Visits | 4,600,000
  • Alexa Global Rank | 7,281
  • Compete US Rank | 691
  • Quantcast US Rank | 593
  • SimilarWeb Global Rank | 7,609
  • Unique Visitors | 3,200,000
  • Top 30 Most Popular Sites to Buy Gifts Online

18) Gifts.com

Site Description

Great gift idea recommendations from the best online stores, sorted by recipient, interest & occasion.

  • Estimated Visits | 4,500,000
  • Alexa Global Rank | 7,256
  • Compete US Rank | 1,206
  • Quantcast US Rank | N/a
  • SimilarWeb Global Rank | 4,834
  • Unique Visitors | 1,900,000
  • Top 30 Most Popular Sites to Buy Gifts Online

19) Personalizationmall.com

Site Description

Over 5000 personalized gifts for Christmas, Weddings, Babies & all of life celebrations! We offer FREE personalization and FAST 1-2 day shipping.

  • Estimated Visits | 4,200,000
  • Alexa Global Rank | 13,660
  • Compete US Rank | 723
  • Quantcast US Rank | 2,280
  • SimilarWeb Global Rank | 5,763
  • Unique Visitors | 3,100,000
  • Top 30 Most Popular Sites to Buy Gifts Online

20) Brookstone.com

Site Description

Find unique gift ideas for men and women at Brookstone. Our gifts are perfect for any occasion. Browse gifts for him, gifts for her, luxury gifts, Father's Day gifts

  • Estimated Visits | 4,200,000
  • Alexa Global Rank | 7,782
  • Compete US Rank | 900
  • Quantcast US Rank | 3,382
  • SimilarWeb Global Rank | 5,398
  • Unique Visitors | 2,500,000
  • Top 30 Most Popular Sites to Buy Gifts Online

21) Personalcreations.com

Site Description

Unique and personalized gifts for all occasions and holidays including apparel, frames, home decor, sports and leisure, and photo gifts.

  • Estimated Visits | 3,000,000
  • Alexa Global Rank | 13,046
  • Compete US Rank | 1,039
  • Quantcast US Rank | 1,444
  • SimilarWeb Global Rank | 9,939
  • Unique Visitors | 2,200,000
  • Top 30 Most Popular Sites to Buy Gifts Online

22) Minted.com

Site Description

Unique Designs. Luxe Paper. Personalize & Preview Invites TodayFully Customizable … Indie Designed Stationery

  • Estimated Visits | 2,900,000
  • Alexa Global Rank | 9,147
  • Compete US Rank | 1,878
  • Quantcast US Rank | 13,523
  • SimilarWeb Global Rank | 6,455
  • Unique Visitors | 1,300,000
  • Top 30 Most Popular Sites to Buy Gifts Online

23) Thegrommet.com

Site Description

Shop for unique gifts, innovative tech gadgets, and more. The Grommet discovers products everyday by makers worth supporting. Explore their stories.

  • Estimated Visits | 2,800,000
  • Alexa Global Rank | 9,313
  • Compete US Rank | 2,022
  • Quantcast US Rank | 2,011
  • SimilarWeb Global Rank | 10,128
  • Unique Visitors | 1,200,000
  • Top 30 Most Popular Sites to Buy Gifts Online

24) Proflowers.com

Site Description

Send beautiful gift baskets of luxury spa items, unique gifts or fine chocolates from ProFlowers. We offer convenient nationwide delivery, even next day.

  • Estimated Visits | 2,500,000
  • Alexa Global Rank | 16,561
  • Compete US Rank | 1,241
  • Quantcast US Rank | 1,119
  • SimilarWeb Global Rank | 10,648
  • Unique Visitors | 1,900,000
  • Top 30 Most Popular Sites to Buy Gifts Online

25) Ftd.com

Site Description

FTD.COM is an Internet and telephone marketer of flowers and specialty gifts. Founded by FTD, the world's oldest floral services organization, FTD.COM sells directly to consumers through its Web site, www.ftd.com, and its 1-800-SEND-FTD telephone number. Utilizing independent FTD florists who adhere to the highest quality and service standards, FTD.COM provides same-day delivery of floral orders to nearly 100 percent of the U.S. population. ...

  • Estimated Visits | 2,400,000
  • Alexa Global Rank | 17,205
  • Compete US Rank | 1,330
  • Quantcast US Rank | 2,005
  • SimilarWeb Global Rank | 12,194
  • Unique Visitors | 1,800,000
  • Top 30 Most Popular Sites to Buy Gifts Online

26) Jomashop.com

Site Description

Jomashop.com Gift Certificate - $50 Jomashop Gift Certificate - cant be applied with any other coupon. wbParams(GIFTCERTIFICATE-50, $50 Jomashop.com

  • Estimated Visits | 2,200,000
  • Alexa Global Rank | 6,975
  • Compete US Rank | 5,399
  • Quantcast US Rank | 12,618
  • SimilarWeb Global Rank | 7,696
  • Unique Visitors | 440,000
  • Top 30 Most Popular Sites to Buy Gifts Online

27) 1800Flowers.com

Site Description

Florist and gift retailer and franchisor with more than 100 stores nationwide offering online purchasing of arrangements, plants, gift baskets, confections and gourmet foods.

  • Estimated Visits | 2,100,000
  • Alexa Global Rank | 16,064
  • Compete US Rank | 1,612
  • Quantcast US Rank | 3,040
  • SimilarWeb Global Rank | 10,946
  • Unique Visitors | 1,500,000
  • Top 30 Most Popular Sites to Buy Gifts Online

28) ThingsRemembered.com

Site Description

Offering gifts for occasions such as birthdays, anniversaries, weddings, and graduations.

  • Estimated Visits | 1,900,000
  • Alexa Global Rank | 25,330
  • Compete US Rank | 1,752
  • Quantcast US Rank | 649
  • SimilarWeb Global Rank | 12,370
  • Unique Visitors | 1,400,000
  • Top 30 Most Popular Sites to Buy Gifts Online

29) Bergdorfgoodman.com

Site Description

Shop Bergdorf Goodman for the latest designs from Prada, Jimmy Choo, Gucci, Lanvin, Dolce & Gabbana. Bergdorf Goodman has the best from top designers

  • Estimated Visits | 1,800,000
  • Alexa Global Rank | 14,012
  • Compete US Rank | 4,078
  • Quantcast US Rank | 2,897
  • SimilarWeb Global Rank | 11,864
  • Unique Visitors | 580,000
  • Top 30 Most Popular Sites to Buy Gifts Online

30) Wine.com

Site Description

Wine.com is the ultimate resource for the wine enthusiast. Ranked the #1 online wine retailer by Internet Retailer Magazine 2005, 2006, 2007, 2008. - Great selection, low prices, conveniently delivered - World class information, education & recommendations - Selling bottles, wine-inspired gifts and monthly wine clubs - Serving consumers, corporate accounts & partners

  • Estimated Visits | 1,800,000
  • Alexa Global Rank | 16,268
  • Compete US Rank | 2,527
  • Quantcast US Rank | 7,268
  • SimilarWeb Global Rank | 13,069
  • Unique Visitors | 960,000
  • Top 30 Most Popular Sites to Buy Gifts Online

Largest Visitors Increase Since December

Amazon.com 371000000+ Visitors
Walmart.com 85000000+ Visitors
Etsy.com 18700000+ Visitors

Largest Visitors Increase Since December

Amazon.com 371000000+ Visitors
Walmart.com 85000000+ Visitors
Etsy.com 18700000+ Visitors

Disclosure of Material Connection:Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.